DiGi takes another initiative for the underserved communities, namely rural communities and foreign workers in Malaysia who transfers home their hard earned savings. The intention of this initiative is to keep to a minimal the typical various forms of fees charged for such services rendered.
DiGiREMIT™
This service, launched in October 2007, allows subscribers to transfer funds via SMS up to RM5,000 from Malaysia to Indonesia, Bangladesh and the Philippines in a secure manner through a partnership with Citibank. Prepaid and postpaid DiGi subscribers only need to register at any designated DiGi outlets before being able to remit up to RM5,000 per transaction as direct debit to their local banks in the beneficiary's country or cash pick-up at designated agents.
This service does not require subscribers to have a bank account in Malaysia before registering for DiGiREMIT™. This makes it accessible to the under-banked segment of the community, especially the foreign workers community. It helps to improve their financially security for the benefit of their appointed beneficiaries in their home countries.
DiGi came up with another innovative offering after discovering that there were only a low percentage of insured Malaysians today. DiGi took the opportunity to draw relevant synergies with a reputable partner to make insurance coverage easy and accessible to our customers who normally would not get insured via traditional channels.
The one-year personal accident (PA) insurance was made eligible to all DiGi subscribers for a free RM10,000 PA coverage, which is underwritten by AIG General Insurance (M) Bhd. DiGi subscribers with over three months’ tenure are entitled to the coverage and the service was made available via SMS activation.
Later in the year, DiGi introduced a higher insurance coverage affordable to even more Malaysians with the introduction of two additional plans on top of the free RM10,000 Personal Accident (PA) insurance. For just RM2, a customer will be covered for accidental death or permanent disablement at RM50,000 valid for 30 days. Customers can also opt for a higher coverage of RM100,000 at RM6 for 30 days. For added convenience, the insurance policy will be renewed automatically at the end of the coverage period with a reminder sent 3 days before the renewal date.
This new offer gives customers the option to increase their PA coverage to give them better protection in line with DiGi’s ambition to bring relevant services to customers via easy mobile access to make life easier. With a modular plan, DiGi empower our customers to decide on the appropriate level of coverage for themselves and their loved ones.
Love To Save (June 2009)
Money isn't the only thing we can save. In conjunction with the launch of DiGi's best value DG30 Postpaid Plan, DiGi enables our customers, or anyone else living in Malaysia, to go to www.lovetosave.com.my, choose their favorite charity, and "click" to support.
DiGi will donate RM5 per click the charity of their choice - in a mission to raise RM150,000 in 30 days. The campaign was held from 1 June - 30 June, 2009. The mission of this initiative is to raise RM150,000 in 30 days through online click-support (not actual monetary donations from the public). The public can choose who they want DiGi to support, by choosing from a list of predetermined charities.
The amazing thing we've discovered is that even in difficult times, people still find energy to care about something beyond themselves.
For some people it's children. For others it's the planet. Go to www.lovetosave.com.my and find out the result of this campaign.
Universal Service Provider
DiGi continues to pursue its Universal Service Provider (USP) obligation by providing access to basic telephony communications to the USP districts of which DiGi is the designated service provider. To date, DiGi has provided near to 5000 household lines and 200 over payphones to more than 7 underserved districts in Malaysia, connecting thousands in the Malaysian population. DiGi continue to work alongside the Malaysian Communications and Multimedia Commission (SKMM) to grow and provide the USP services to more communities in rural areas.
In 2009, DiGi launched our first Community Broadband Centre (CBC) located in Lundu, officiated by the Minister of Information, Communications and Culture, Yang Berhormat Dato' Seri Utama Rais Yatim, today. The CBC is part of a five-year project initiated and fully funded by SKMM. DiGi was provisioned 13 CBC sites in various areas in Malaysia by SKMM in 2009. By 2011, DiGi have 14 CBC sites in various areas in Malaysia.
The CBC provides communities in under-served areas access to unlimited information and educational resources via the Internet as well as sustainable programmes to suit the local community's needs, especially targeted at children, women, the elderly and disabled groups. DiGi has also been awarded CBCs in Johor, Melaka, Kelantan, Terengganu, Pahang, Johor and Melaka.
As part of the local community, we have the responsibility to make better the lives of those around us and share alike the concerns and cares of the community.
DiGi are supporting social enterprise eHomemakers mass messaging solution towards greater capacity and efficiency in communicating with its members. eHomemakers promotes teleworking, Small Office and Home Office businesses run by low income families and single mothers through the use of information and communications technology. The organisation also assists underprivileged groups by offering training or activities to enhance and improve their livelihoods.
Performance Data
Initiative
Objective
Target
Progress (2009)
3.1
USP Community payphone and fixed lines
Provide communication services to under-served rural communities
Provision of USP services as awarded by MCMC
DiGi provides (200) payphones and (5000) phone lines to (7) USP districts
3.2
USP Community Broadband Centre (CBCs)
Provide communication services to under-served rural communities
Provision of USP services as awarded by MCMC
Commenced operations at CBC Lundu in 2009
3.3
Community Outreach
A university competition for renewable energy solutions - The Challenge for Change (C4C)
15 engineering teams from 8 universities
Kick-off with seed funding, boot-camp and mentoring sessions (finale in March 2010)
3.4
Community Outreach
Generate clean electricity for under-served communities
Project in partnership with NGO partner - PACOS to build a microhydro project
Invested in a micro-hydro project in Lumpagas, Sabah to be completed in 2010
3.5
Community Outreach
Community programme on climate change - Mangrove Treasures of Kuala Selangor(MTOKS)
Engage and educate young people on climate change in partnership with MNS
Outreach program conducted for 120 students from 6 schools in Kuala Selangor
3.6
Community Outreach
DiGi’s Yellow Army Leadership & Motivational camp to inspire mindset change in undergraduates & to develop great team leaders
Continue to maintain and expand programme in universities nationwide
In 2009, there are approximately 500 Yellow Army students in 15 universities nationwide
3.7
Community Outreach
A two year engagement programme with UiTM aimed at providing students an insider view of how an organisation like DiGi operates - LEAP
Provide industry linkage programme for undergraduate students at UiTM
LEAP session with 63 students focusing on current issues in the working world
3.8
Community Outreach
Read.Action.Play (R.A.P.) Programme to encourage reading among primary school children via action plays
Engage primary schools throughout Peninsular Malaysia
Engaged with approximately 20,000 students from 70 schools
3.9
Charitable contribution : Love to Save Campaign
DiGi donates RM5 to a charity, for each click, by campaign participants
To raise RM150,000 to be donated to 14 charities in 30 days
RM150,000 donated to 14 charities
3.10
Charitable contribution : Edge Bursa Malaysia Rat Race
DiGi staff participation in support of the race
RM200,000 to be donated to 20 selected charitable causes
RM200,000 raised and 176 DiGizens participated
3.11
Free Personal Accident Coverage
Free PA insurance coverage for death and permanent disability, insured sum of RM10,000
Continue to provide free coverage to DiGi subscribers
More than 650,000 DiGi subscribers are covered under this plan
3.12
DiGiREMIT
International fund transfer service through mobile phone
Continue to provide service at an affordable fee to the public
Introduced in 2007, DiGiRemit allows remittance to selected South East Asian countries