Looking for a candidate to drive digital marketing efforts through paid & bidded media. Optimize acquisition through digital platforms. Lead and strategize for the best use of media through innovation.
To champion and develop a comprehensive Digi’s bidded media strategy that covers awareness and brand building to digital acquisitions through remarketing.
Make decisions on media budget allocation and media selection within the agreed scope of each campaign.
Supervise team/agency to optimize all media buying and execution to ensure efficiency and deliverables in time.
Plan and manage all media buys and ensure through gap analysis, that the corrective performance initiatives are performed within cost effective targets.
Work closely with the digital engagement team to plan and implement / execute online marketing campaigns.
Develop a comprehensive knowledge of trends and emerging technologies in the digital media space.
Experiment with and recommend alternative ways to leverage digital media to the advantage of our customers, programs and values.
Translate efforts and achievements on bidded media through comprehensive reports for stakeholders at all levels of management, internally and externally.
Experience in media planning or as a media specialist (preferably in digital).
Analytical and a strong problem solver, who thinks quick on their feet.
Proven ability to build consensus and work effectively within a cross-departmental team
Google Certified. Facebook Blueprint Certified or Completed min 80% of Facebook Blueprint Modules.
An expert in/possess a deep understanding of paid media/marketing platforms and their respective participants (Search, Bidded, Facebook, YouTube, Twitter etc.)
Knowledgeable of programmatic, data management platforms and their related participants and how that can be deployed to drive digital conversions.
Possess project management experience, with the multitasking ability to lead and execute multiple time-sensitive projects in parallel.
Analytical with mature problem-solving skills.
A high intellectual with curiosity, drive, determination, self-confidence.
Independent and self-motivated with an appetite for challenges.
Possess a good attitude for the dynamic and competitive nature of a telecommunications business.
Possess a passion for the dynamic changes and learnings in online media landscape, platforms, formats and technologies including fragments of online media ecosystem.