PhoneFreedom 365

The better and smarter phone instalment plan.
More flexibility, more savings, and more Internet with Digi.

Our Strategy

Connecting you to what matters most &
empowering societies

Your Trusted Digital Connectivity Provider

Our long-term business strategy is anchored on our purpose to connect customers to what matters most and empower societies. Three pillars are central to our 2021-2023 roadmap in achieving the Digi ambition to be your trusted digital connectivity partner.

Responsible Business

Embedded in our way of work. To be the leader on sustainable business standards and ESG practices in Malaysia.


Fueled by new market opportunities and segments. To sustainably grow the Consumer business and lead organic B2B business revenue growth.


Innovating on our core to improve customer experience. To provide the best customer experience, built on channel digitalisation and automated operations.

Our Promise to Customers

Best in Internet and value

Deliver value to customers through innovative, personalised and relevant products and services, experienced seamlessly on quality, reliable and secure 4G LTE connectivity.

Digital Customer Experience

Create innovative digital services and relevant self-serve platforms to enhance customers’ digital lifestyles.

Yellow Heart

Create equal opportunities for people, businesses and societies to benefit from connectivity, in a safe and responsible way to establish long-term trust.

Discover Digi.

What drives us to achieve more.